DENMARKET WROTE THE BOOK, LITERALLY
Employees and customers alike start nodding off at the first glimpse of the word… “manual.”
But there is a different approach. I breathe new life into the uninspiring, monotonous writing of training and instruction manuals, invigorating them with a voice that flatters your brand, delights your customers and motivates your staff.
Too good to be true? Take a look at the Service Excellence Program training manuals I produced for the oil and gas supermajor, BP.